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    • Influencer Marketing Specialist - Bangalore Urban - GIVA

    GIVA
    GIVA Bangalore Urban

    2 weeks ago

    Default job background
    Full time
    Description

    Job Description: Influencer Marketing Specialist

    Overview

    We are seeking a creative and driven influencer marketing specialist to join our dynamic marketing team. The ideal candidate will have a deep understanding of digital marketing strategies, particularly in influencer marketing, and possess excellent communication and analytical skills. This role requires a blend of creativity and strategic thinking to identify, engage, and manage relationships with influencers who can effectively promote our brand and products.

    Responsibilities

    • Develop and execute influencer marketing strategies to amplify brand awareness and drive customer engagement.
    • Identify and build relationships with influencers who align with our brand values and target audience.
    • Negotiate and manage contracts and agreements with influencers, ensuring mutual benefit and compliance with brand guidelines.
    • Collaborate cross-functionally with marketing, social media, and content teams to integrate influencer campaigns with broader marketing initiatives.
    • Monitor and analyze campaign performance metrics and provide regular reports to stakeholders.
    • Stay updated on industry trends and best practices in influencer marketing to continuously optimize strategies.

    Requirements

    • Bachelor's degree in Marketing, Communications, Business, or related field.
    • Proven experience working in influencer marketing or digital marketing roles.
    • Strong understanding of social media platforms, metrics, and tracking tools.
    • Exceptional communication and negotiation skills.
    • Ability to multitask and manage multiple projects simultaneously.
    • Creative thinker with strong analytical abilities.
    • Experience with influencer marketing platforms and tools is a plus.

    Attributes

    • Strategic mindset with a passion for influencer marketing.
    • Self-starter with the ability to work independently and as part of a team.
    • Detail-oriented with a focus on delivering high-quality results.
    • Adaptability to fast-paced environments and changing priorities.
    • Enthusiastic about staying ahead of digital marketing trends.
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Influencer marketing specialist