Reliance Brands - Mumbai, India - iimjobs

Description

• Work closely with store managers to understand the unique characteristics and demographics of each location.
• Create customized local marketing plans for each store, considering local trends, competition, and community preferences.
• Provide ongoing support and guidance to store managers in executing local marketing plans.

• Organize and execute local promotional events and campaigns to increase store visibility and attract new customers.
• Collaborate with store teams to ensure seamless execution of promotions, discounts, and special events.

• Build and maintain relationships with local businesses, and community organizations to enhance the restaurant's presence in the community.
• Identify sponsorship and partnership opportunities to increase brand awareness and drive customer traffic.

• Manage and update social media accounts for individual store locations.
• Create engaging content, posts, and promotions to increase online visibility and engage with the local audience.

• Conduct ongoing market research to stay informed about local trends, competitor activities, and customer preferences.
• Analyze data to identify opportunities for growth and improvement.

• Develop and manage budgets for local marketing initiatives.
• Monitor and track the effectiveness of marketing campaigns, adjusting strategies as needed to achieve desired results.

• Bachelor's/PG degree in Marketing, Business, or a related field.
• Proven experience in marketing, preferably in the QSR industry.
• Strong understanding of local marketing strategies and tactics.
• Excellent communication and interpersonal skills.
• Ability to work independently and collaboratively with crossfunctional teams.
• Proficient in social media management and marketing analytics.
• Resultsdriven with a focus on achieving measurable outcomes