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    • Manager - Performance Marketing - Jaipur - Jaipur Rugs

    Jaipur Rugs
    Jaipur Rugs Jaipur

    3 weeks ago

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    Description

    **Job Title:** SEM Campaign Specialist

    Design and execute high-performing Search Engine Marketing (SEM) campaigns on Google Ads and Facebook Ads Manager to drive eCommerce sales.

    **Key Responsibilities:**

    • Conduct advanced keyword research, audience targeting, and competitive landscape analysis to optimize campaign performance.
    • Utilize analytical tools to monitor campaign results and adjust strategies based on data insights for maximum effectiveness and efficiency.
    • Collaborate closely with the marketing and eCommerce teams to integrate SEM strategies with broader marketing objectives and eCommerce goals.
    • Stay updated on the latest trends and best practices in SEM, performance marketing, and eCommerce industry to refine and improve campaign strategies.
    • Generate comprehensive reports on campaign performance, providing actionable insights and recommendations to the marketing team and senior management.

    **Requirements:

    • At least 3 years of experience in SEM within the eCommerce sector or 3-4 years in performance marketing within an ad agency, with a proven track record of driving sales and achieving strong ROI.
    • Expertise in Google Ads and Facebook Ads Manager, as well as proficiency in analytics platforms like Google Analytics.

    **Ideal Candidate Profile:

    The successful candidate will be a highly motivated and detail-oriented professional with excellent analytical skills and the ability to communicate complex ideas effectively. They will have a passion for staying up-to-date with the latest industry trends and best practices in SEM and performance marketing.

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