Product Executive - Madurai, India - Aurolab

Description

Position Title: Product Executive- Pharmaceuticals

Reports to :Product manager

Division / Department: INTL Marketing

Location: HQ-Madurai

KEY RESPONSIBILITIES:

Technical assist/Complaint handling

To be a knowledge repository, able to help in content development, new product training & technical assistance to the sales team & customers if necessary.

Track key performance indicators

Monitor metrics such as sales number, customer adoption rates, and user engagement to assess the product's success.

Product Go-to-Market Strategy

Develop launch plan, Oversee product Marketing, manage product positioning.

Analyze competitor landscape

Identify and assess competitor offerings to ensure the product stands out and offers a unique value proposition.

Conduct market research

Understand customer needs, preferences, and market trends to inform product development decisions.

Make data-driven decisions

Utilize data insights to inform product roadmap updates, feature enhancements, and future product development strategies.

Oversee product marketing

Work with the marketing team to develop effective marketing campaigns that generate awareness and interest in the product.

Manage a product roadmap

This translates putting a strong plan, outlining key features, functionalities, and release timelines.

Educational Qualifications: Any PG/ MBA

Experience: 3 to 5 years medical sales experience or MBA with ophthalmic or medical marketing experience.

Competencies:

Technical understanding, Strong communication, Marketing knowledge, Critical & strategic thinking.

Other Attributes:

Skill in understanding the Data, Marketing Content creation, Data analysis