Market Research Executive - Gurugram, India - RegisterKaro

Description

Job Title: Market Research Executive (Fresher)

Location: Gurugram, Haryana

Employment Type: Full-time

Experience: Fresher

Salary: 18,000 PM - 25,000 PM

Candidate must have good score in 10th and 12th with above 90%

About the Company: Registerkaro is a leading provider of finance accounting and taxation services, dedicated

to assisting businesses in their formation and compliance needs. We offer comprehensive solutions to help

clients establish their companies, navigate the legal requirements, and ensure compliance with mandatory

filings.

Market Research Analyst - Job Summary

As a Market Research Analyst, your role is to conduct in-depth market research to support the organisation's

business expansion initiatives. This involves analysing market trends, customer preferences, and competitive

dynamics to identify potential opportunities and target markets for growth. You will collaborate with

cross-functional teams to develop effective market entry strategies and ensure the company stays compliant with

regulatory requirements in the target markets. Your work will contribute to informed decision-making at the

strategic level and support the company's business development efforts.

Key Responsibilities:

Market Research and Opportunities Identification

● Conduct comprehensive research to identify key industry trends, emerging technologies, consumer

behaviour, and competitive dynamics.

● Gather insights into customer preferences through surveys, focus groups, and other data collection

methods.

● Understand and assess regulatory requirements in target markets to ensure compliance with local laws

and regulations.

Competitor Analysis

● Identify key competitors, assess their market positioning, and conduct SWOT analysis to evaluate

strengths, weaknesses, opportunities, and threats.

● Benchmark the company's performance against competitors to identify areas for improvement and

differentiation.

Development of Market Entry Strategies

● Collaborate with internal stakeholders to develop market entry strategies, including market

segmentation, pricing analysis, and distribution channels.

● Conduct pricing analysis to determine competitive yet profitable pricing strategies for new markets.

● Evaluate various distribution channels to recommend the most effective approach for market

expansion.

Collaboration and Coordination

● Work with cross-functional teams, including sales, marketing, product development, and operations, to

align market expansion efforts.

● Collect, organize, and analyze data using tools like Excel, Tableau, or SQL, and create visualizations to

facilitate understanding and decision-making.

● Prepare reports, presentations, and other materials to communicate research findings and strategic

recommendations to stakeholders