- Daily/Weekly/Monthly Calling Target Achievement
- Inquiry-to-Qualified Lead Conversion Rate
- Lead Qualification Accuracy
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- Team Productivity & Call Quality Scores
- Response Time & Follow-up Effectiveness
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Team Lead Online Sales - Mumbai - Firefly Diamonds
Description
Job Title: Team Lead - Online Sales
Experience : 5–7 years
Salary : 4-6 LPA
Department: Sales
Employment Type: Full Time
Location - Lower Parel, Mumbai
About Firefly Diamonds
At Firefly Diamonds we're building India's most exciting lab-grown diamond brand. In just 6 months, we've scaled from 0 to 6 retail stores across Mumbai, Pune, Bengaluru, and Hyderabad, with a rapidly growing omni-channel presence. We've raised $3M in funding led by WestBridge Capital, known for backing leading consumer brands like Third Wave Coffee and Indigo Airlines (Read more below)
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We're a small, fast-moving team building something iconic—and this role is a rare opportunity to shape that journey from the ground up. Backed by over 60 years of jewellery design and craftsmanship, we're creating bold, modern designs that are redefining the future of fine jewellery.
Position Overview: Online Sales (Pre-Sales) is responsible for leading and managing the pre-sales team to ensure effective lead handling, high-quality customer interactions, and achievement of calling and conversion targets. The role focuses on team supervision, performance management, CRM compliance, and process optimization to maximize qualified lead generation and enhance overall customer experience.
Key Responsibilities --
1. Team Leadership & Supervision
- Lead, manage, and mentor the Pre-Sales team
- Monitor daily calling activity and ensure target adherence
- Conduct regular performance reviews and 1:1 feedback sessions
- Drive team motivation to achieve and exceed KPIs
- Identify training needs and coordinate skill enhancement initiatives
2. Target & Performance Management
- Ensure achievement of daily, weekly, and monthly calling target
- Track and improve inquiry-to-qualified-lead conversion rates
- Maintain call quality standards and structured follow-up
- Improve lead qualification accuracy before handover to stores
3. Process & CRM Management
- Ensure accurate CRM data entry and hygiene
- Monitor call recordings for script and SOP compliance
- Optimize workflows to reduce response time and enhance customer experience
- Analyze performance reports and identify improvement areas
Key Performance Indicators (KPIs)
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