No more applications are being accepted for this job
- Collaborate withproduct development teams to understand technical aspects ofproducts
- Conduct market analysis to identifycustomer needs and competitivelandscape
- Develop and implement marketingstrategies to promote technical products
- Createtechnical content for marketing materials including brochureswhitepapers and presentations
- Support salesteam with technical expertise in customer meetings and productdemonstrations
- Participate in industry eventsand trade shows to promote technicalproducts
- Analyze customer feedback and markettrends to refine marketingstrategies
- Coordinate with engineering teams toensure accurate representation of technical features in marketingmaterials
- Provide technical training to salesand marketing teams
- Collaborate with externalpartners and vendors for joint marketinginitiatives
- Contribute to the development ofnew products based on market needs
- Measure andanalyze the effectiveness of marketingcampaigns
- Assist in the development andmaintenance of technicaldocumentation
- Contribute to pricing strategiesand product positioning
- Stay updated withindustry trends and technologicaladvancements
- Bachelors degree inEngineering or related field
- Proven experiencein technical sales or marketing of engineeringproducts
- Strong analytical and market researchskills
- Excellent written and verbalcommunication skills
- Ability to simplify andcommunicate complex technicalinformation
- Familiarity with productdevelopment and engineeringprocesses
- Proficiency in market analysis toolsand methodologies
- Ability to workcollaboratively with crossfunctionalteams
- Experience in developing and implementingmarketing strategies
- Strong presentation andpublic speaking skills
- Understanding of pricingand competitive positioning
- Ability to travelfor customer meetings and industryevents
- Proactive and resultsorientedmindset
- Knowledge of digital marketing toolsand techniques
- Experience in the industrial ortechnical product sector
Marketing Engineer - Mumbai, India - A.S
Description
Overview:
The MarketingEngineer plays a crucial role in bridging the gap betweenengineering and marketing utilizing technical expertise to driveproduct promotion and sales. This position is essential inidentifying market needs developing marketing strategies andeffectively communicating technical information to customers andstakeholders.KeyResponsibilities:
RequiredQualifications:
marketingmaterials,marketing materialcreation,events