Head - Digital Marketing - Cyber Security Products & Services (18-25 yrs) - Mumbai, India - iimjobs

Description

Our client is market leader in cyber security products & services to enhance digital presence they are looking for Head Digital Marketing.

• Experience in leading direct and channel sales team for acquiring cybersecurity business across various segments.
• Ability to work out deals with large intermediaries for cross selling opportunities

• Develop and implement marketing strategy for the Product ranges.
• Enable Sales/BD team to achieve sales targets for the year thru market reach
• Develop and implement the annual Marketing Budget for the unit
• Ensure development of new customers and markets / implement and facilitate annual marketing strategy
• Assist in identifying customers with commercial potential for business growth

• Comprehensive knowledge of marketing, communication, and brand development
• Work in the area of cybersecurity, GTM strategy ,Proficiency in digital marketing
• B2B and B2C market and prelaunch strategies.
• Communicate effectively with different divisions
• Sales, Product, Project Management, Customer Success, and Technology.
• Sales and design team regarding industry trends, market opportunities, competition, etc.
• Developing digital strategy
• Event management, including participation and PR. Manage relationships with PR agencies, PR calendar, and PR campaign.
• Create branded content and drive engagement on Linkedin, FB, Twitter, and various other social media platforms.
• Product brand awareness and market visibility.
• Past Startup experience