- Strong knowledge and experience in performance marketing, including digital advertising, social media advertising, Google Ads and analytics
- Proven track record of driving ROI and achieving performance targets - Key KPIs you must have managed include RoAS campaigns and the a proven track record of being able to bring the CAC lower.
- Ability to understand the consumer and create custom targeting with interests and search based queries
- Experience with managing and optimizing paid advertising campaigns across various platforms
- Understanding of digital marketing trends, consumer behavior, and technology infrastructure
- Excellent analytical and problem-solving skills
- Strong communication and interpersonal skills so you can present plans and manage pitches to clients
- Ability to work independently and with a team and to enable managing multiple projects
- Ability to use excel effeciently
- Google Ads and Google Analytics certifications are a plus
- Experience in managing performance oriented digital ad campaigns is a must.
- Streamline Reports
- Guide and train Media Executives
Performance Marketing Manager - Mumbai, India - Mindstorm Digital Marketing Pvt. Ltd.
Description
Company Description
Mindstorm Digital Marketing Pvt. Ltd. is a hybrid digital marketing agency located in Mumbai. The company aims to set new standards by leveraging chaos, which includes new digital trends, consumer interaction on social media platforms, changes in online consumer behavior, and adaptation to newer technology infrastructure. Mindstorm offers services such as social media management, influencer and blogger marketing, online amplification for events, digital and social advertising, search engine optimization, website design and development, and creation of video case studies. The company focuses on functional integration, client friendliness, and objective-driven approach.
Role Description
This is a full-time hybrid role for a Performance Marketing Manager. The Performance Marketing Manager will be responsible for managing day-to-day performance marketing activities, including campaign strategy, implementation, optimization, and analysis. The role is located in Mumbai, with flexibility for some remote work.
Qualifications