Social Media Marketing Specialist - Sahibzada Ajit Singh Nagar, India - SW SOFTTECH

    SW SOFTTECH
    SW SOFTTECH Sahibzada Ajit Singh Nagar, India

    1 week ago

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    Full time
    Description

    SW SOFTTECH is looking for a Social Media Expert in Mohali

    Job Description -

    We are looking for an experienced and enthusiastic social media specialist to join our creative team. You will be responsible for creating social media campaigns and the day-to-day management of the companys social media properties. Your passion for social media as a communications tool will result in the adoption and implementation of social media best practices across all social media channels.

    The successful candidate will be an excellent communicator, a versatile creative writer, and a team player. You will be an active participant in data collection and analyses in order to consistently improve the companys social media practices over time.

    Social Media Specialist Responsibilities:

    • Developing social media content plans that are consistent with the companys brand identity.
    • Creating consistent, meaningful content on all social media platforms, including writing and editing social media posts, improving customer engagement, and promoting social media campaigns.
    • Managing a high volume of daily social media posts.
    • Communicating with social media followers, including responding to queries in a timely manner.
    • Developing and managing social influencer programs and attending social influencer events.
    • Using analytical tools such as Google Analytics, Hootsuite Pro, and Facebook Insights to monitor and evaluate the companys social media presence and performance.
    • Preparing monthly reports on social media marketing efforts.
    • Suggesting recommendations to adjust the social media marketing strategy for optimal results.
    • Staying up to date on best practices and emerging trends in social media.
    • Performing other duties when needed.

    Social Media Specialist Requirements:

    • Bachelors degree in journalism, communications, marketing, or a related field.
    • 3 or more years of social media experience including planning and managing content in a corporate, or agency setting.
    • Excellent written and verbal communication skills and must have a thorough understanding of social media management and strategy.
    • Experience using various analytics software.
    • Working knowledge of HTML and CSS.
    • Multi-tasking and time-management skills, with the ability to prioritize tasks.
    • Ability to work in a fast-paced, high-pressure environment.

    Job Type: Full-time

    Salary: 20, ,000.00 per month