Marketing Specialist, Sciences - Bengaluru - JoVE

    JoVE
    JoVE Bengaluru

    10 hours ago

    Default job background
    Full time
    Description

    JoVE is the world-leading producer and provider of science video solutions with the mission to improve scientific research and education. Millions of scientists, educators, and students use JoVE for their research, teaching, and learning. Our institutional clients comprise over 1,000 universities, colleges, and biopharma companies, including such leaders as Harvard, MIT, Yale, and Stanford. As a rapidly growing company, with offices in the USA, UK, Australia, and India servicing clients in over 60 countries, we are seeking talented and ambitious individuals to join our company.

    Role:

    JoVE is looking for an experienced marketing professional with a STEM degree to join our team as an Marketing Specialist. In this role, you will manage marketing outreach, ensuring that content is scientifically accurate and campaigns are executed effectively.

    Responsibilities

    • Manage global email marketing, including publishing campaigns, and campaigns to encourage citations and grow the journal.
    • Collaborate with the Editorial team to ensure campaigns (newsletters, social media content, flyers) meet their marketing objectives and align with JoVE's brand messaging.
    • Implement an email marketing strategy based on the needs of the research community using compelling yet scientifically accurate language for engagement.
    • Collaborate with creative teams to create compelling email campaigns & landing pages that resonate with our target audience.
    • Manage and implement the entire campaign pipeline from start to finish, ensuring a seamless process in collaboration with other marketing teams.
    • Report on and analyze campaign effectiveness and efficiency.

    Requirements

    • A PhD in a STEM subject.
    • 3+ years of experience in Marketing. Experience working in academic publishing or higher education (Edtech) is required.
    • Excellent verbal and written communication skills.
    • Strong experience managing demand generation, lead nurturing, and developing creative content across multiple channels.
    • Proficiency in marketing automation tools (e.g., HubSpot) for executing integrated demand generation campaigns, measurement, and optimization.

    Why Join JoVE?

    • When working with JoVE, you can expect a compensation package competitively placed within the local market.
    • You will make a direct impact in accelerating science research and in improving student learning in science education.
    • Opportunity to work with global teams and in an environment that promotes innovation and collaboration.
    • Our strong promotion from within culture draws a clear path to advance your career with us.
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