Brand Lead - Gurgaon/Gurugram, India - iimjobs

    iimjobs
    iimjobs Gurgaon/Gurugram, India

    2 weeks ago

    Iimjobs background
    Full time
    Description
    Brand Lead for Community Sites Marketing

    Brand Lead :
    Community Sites Marketing

    • Looking for a marketing resource for institutional/foundation site monetization and marketing programme.
    • Work closely with cross functional stakeholders: sales , business development, strategy.
    • Liaise with 3rd party Architectural team to get the wireframe / 3D images /Renders.
    • Liaise with 3rd party design team to develop the Opportunity Document / Sales document (for all sites on sale block) including language edits / edits in plans (sector level indicative plans) etc.
    • Conceptualize and drive the marketing plan and work with creative agencies to EDM for each selected site in consultation with sales team.
    • Create a communication plan leveraging relevant mediums like WA based messages for each selected site in consultation with sales team.
    • Manage online marketing for each selected site focusing primarily on B2B reach.
    • Act as SPOC for all CP events / activities being planned for sale of institutional sites manage costs / seek approvals / ensure successful event participation.

    Experience:
    Brand managers in CPG/FMCG /FMCD with campaign management /media planning OR Agency Resources (creative side ) Experience in top Creative agencies like Ogilvy, Mccain ,FCB and alike