Marketing Director - New Delhi, India - LTIMindtree
Description
LTIMindtree is a global technology consulting and digital solutions company that enables enterprises across industries to reimagine business models, accelerate innovation, and maximize growth by harnessing digital technologies. As a digital transformation partner to more than 750 clients, LTIMindtree brings extensive domain and technology expertise to help drive superior competitive differentiation, customer experiences, and business outcomes in a converging world. Powered by nearly 90,000 talented and entrepreneurial professionals across more than 30 countries, LTIMindtree — a Larsen & Toubro Group company — combines the industry-acclaimed strengths of erstwhile Larsen and Toubro Infotech and Mindtree in solving the most complex business challenges and delivering transformation at scale. For more information, please visit
Title: Marketing Director
Expereince: 16+ years
Location: PAN India
Description:
We seek an experienced marketer to own and drive Service Line (Practice / Portfolio) marketing at LTIMindtree. The marketer is at the forefront of enabling the global markets team with appropriate communications, messaging, artifacts, and marketing plans, to augment their efforts. It's a high-energy role that needs the person to have some experience in technology marketing (technology services background preferred). The role will report to Service Line Marketing Leader/CMO in interim. (LTIMindtree website: )
Roles & Responsibilities:
Develop the marketing and communications (internal and external) strategy and execution plan for the Service Line / Practice
Own developing the positioning, messaging, customer journey, content strategy.
Own content and campaign development, demand generation, lead nurture and sales enablement
Design and execute programs that will drive the strategic goals of the Service Line
Drive thought leadership, awareness and demand generation for the service line/practice.
Align with business stakeholders on the marketing strategy and plan.
Work closely with field marketing teams to get the strategy and marketing plans implement at the geo level.