Why Should a CEO of a Social Media Company Like Your Post?
This is true that Jeff Weiner, then CEO and now Executive Chairman of LinkedIn, or one of his secretaries, had clicked a “Like” reaction on my LinkedIn article “Power of a LinkedIn Connection.” In fact, the top CxOs of top corporates occasionally engages in blog posts of common people. The CxOs deploy secretaries to engage from their social media profiles. They do engage in promoting the policies of their companies.
I explained this in a recent story on Medium.
So why Jeff Weiner or his secretary clicked a “Like” on my LinkedIn article?
There must be some strategy behind every action of the CEO office
As the CEO of LinkedIn, Jeff Weiner promoted a strategy that he called the culture of compassion. It is quite clear that the culture of LinkedIn dwells on empathy. We can notice it throughout almost all engagement of LinkedIn. Above all, all LinkedIn members are empathetic towards the fellow LinkedIners.
That is how the Culture of Compassion started on LinkedIn. All the members, premium or free, grow their network, exercising this empathy factor. If most members are devoid of empathy, the organic growth of the platform may stop.
The “Culture of Compassion” was there on LinkedIn, and it is still an active policy of LinkedIn
Now there exists a “compassion” project outside of LinkedIn as well
The culture of compassion is a simple phrase. Everybody can say that.
But it is not easy to implement a culture of compassion inside a corporate.
It is not even easy to make it a policy inside a home. Every member of a family is not equally supportive of others.When Jeff Weiner took the responsibility CEO of LinkedIn, he wanted “compassion” to exist as the base culture on LinkedIn. He talked about it several occasions later (One such interview is enclosed for your quick view).
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Comments
Zacharias 🐝 Voulgaris
3 years ago #5
That's a good point. Hopefully the management of beBee will one day take notice of these issues and make the changes it needs. Perhaps it's a matter of funding, I don't know. Whatever the case, there are other platforms that are worth using instead of LI and FB...
Debesh Choudhury
3 years ago #4
Zacharias \ud83d\udc1d Voulgaris, Thank you so much for your analysis of beBee and LinkedIn. Many of us are common on both platforms. I don't log in and write on beBee quite often. I am unable to appreciate its commenting system. I don't get any clue which reply is to which comment. beBee as a platform has not progressed since 2016. The platform of LinkedIn is quite matured but the policies are degrading engagements among the users. It was exceptionally well running before Microsoft acquired it in 2016. The policy of beBee is good but the platform has to improve a lot.
Debesh Choudhury
3 years ago #3
Your perspectives are true Lada \ud83c\udfe1 Prkic ... It is a post of 2016, and I had to send a message to Jeff Weiner to get a "Like" from his profile! Later I seldom saw such intentional engagement from the LinkedIn CEO's office. What I felt that Jeff Weiner had a mission to get the number very high on the platform, after that he didn't carry forward the "Culture of Compassion". Now it is a non-profit affair managed by him outside LinkedIn. And, yes I remember some instances I engaged with beBee CEO Javier \ud83d\udc1d CR now lost interest in the future of this platform.
Lada 🏡 Prkic
3 years ago #2
Zacharias 🐝 Voulgaris
3 years ago #1