Employer Branding - Gurgaon, India - Acuity Knowledge Partners
Description
Education/ Experience and Skill Requirement Recruiting and marketing expertise Extensive knowledge of social media communication techniques Strong understanding of branding to be able to sell the company as an employer of choice to prospective hires Fluent in English communication (verbal & written expression) 46 years of experience in recruiting, emarketing or social media promotions Strong project management skills Experience in managing website content and working with Google Analytics or similar toolsPersonal Qualities:
- Creative, well
- organized and able to establish social media and print
and webbased recruiting campaigns under short deadlines Enthusiastic attitude, work well on teams and be able to adapt quickly to a fastmoving environment
Responsibilities:
- Oversees all the company's employment branding strategies from an HR, D&I, CSR and Training and knowledge management perspective in close coordination with the marketing and communications team
PLANNING:
Works under the lead of the Employee engagement Director and the marketing director to set, monitor and review social media standards and ensure that marketing, recruiting, and branding goals are aligned Writes creative, persuasive copy for various social media platforms Oversee and regularly review all Recruitment advertising and job board suppliers and agreements to ensure the value for money and effectiveness as to plan and oversees the production of all printed recruiting materials, including brochures, fliers, signage, slides and ads Develops and manages recruitment campaigns using a variety of media, such as print, websites, direct mail and social media Put in place system to evaluate the effectiveness of employer brand and recruitment advertising strategies and regularly reports for review and recommended actions
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