Business Strategy - Mumbai, India - YO HR CONSULTANCY
Description
Company Overview:
YO HR Consultancy is a prominent firm in the real estate industry, specializing in providing strategic business solutions and marketing expertise.
Role and Responsibilities:
- Create product propositions for various projects and develop a comprehensive 360degree communication strategy across different touchpoints.
- Take ownership of the brand and outline vision goals, strategies, and tasks to accomplish the set objectives.
- Monitor market trends, competitive activities, and conduct consumer research to identify challenges and opportunities for the real estate category.
- Manage marketing spends, define KPIs for each marketing activity, track ROI, and make continuous adjustments to maximize reach and efficiency.
- Oversee all creative and consumer communication development, including packaging, brand campaigns, digital, and retail.
- Execute digital campaigns for lead generation and enhance social media assets to increase user engagement and brand awareness.
- Enhance websites and social media platforms and develop strategies to promote the company's projects effectively.
- Provide support to the business development and sales teams by assisting with pitch and review presentations.
- Utilize excellent communication, team, networking, and collaboration skills to work across various teams.
- Utilize analytics and program management experience to drive progress within the organization.
- Implement gotomarket strategies for launches and sustenance.
- Act as a technology advocate to build necessary processes, review numbers, and ensure effective tracking for sales improvement.
- Bachelor's degree in Marketing, Business Administration or a related field.
- 812 years of experience in real estate marketing and strategy development.
- Proven expertise in digital campaigns, communication strategies, and consumer research.
- Strong analytical skills and experience in program management.
- Demonstrated ability to drive sales and marketing initiatives with a focus on leveraging technology.
Required Skills:
- Real Estate Marketing
- Digital Campaigns
- Communication Strategies
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