SEO - Search Engine Optimization - Gurugram, Haryana, India - propzilla infratech

propzilla infratech

Verified Company

Gurugram, Haryana, India

2 weeks ago

Posted by:

Deepika Kaur

beBee Recuiter

Description

SEO - SEARCH ENGINE OPTIMIZATION

We are seeking an experienced and result-driven SEO Executive to join our digital marketing team.

As an SEO Executive, you will be responsible for implementing and managing our search engine

optimization strategies to improve our website's visibility and increase organic traffic.

Responsibilities:

Develop and execute effective SEO strategies to drive organic traffic and improve website

rankings.

Conduct keyword research to identify relevant and highperforming keywords for content

optimization.

Optimize website content, including landing pages, blog articles, and product descriptions,

for search engines and user engagement.

Conduct onpage and offpage optimization, including link building, to improve website

visibility and authority.

Monitor website performance using SEO tools and analytics platforms, such as Google

Analytics and Search Console, to track key metrics and identify areas for improvement.

Perform regular website audits to identify technical issues, improve site speed, and ensure

proper indexing by search engines.

Stay uptodate with industry trends and search engine algorithm changes to adapt SEO

strategies accordingly.

Collaborate with content writers, web developers, and designers to ensure SEO best

practices are implemented throughout the website.

Analyze competitors' SEO strategies and identify opportunities to stay ahead in organic

search rankings.

Generate reports and present findings to the marketing team and management to showcase

the impact of SEO efforts.

Required Skills:

Proven experience as an SEO Executive or similar role, with a track record of successful SEO

campaigns and improved website rankings.

Strong knowledge of search engine algorithms, ranking factors, and SEO best practices.
Proficient in using SEO tools, such as Google Analytics, Search Console, Tag Manager.
Excellent analytical and problemsolving skills, with the ability to interpret data and make

data-driven decisions.

Proficient in onpage and offpage optimization techniques, including keyword research,

content optimization, and link building.

Familiarity with HTML, CSS, and JavaScript for basic website optimization.
Exceptional attention to detail and the ability to prioritize and manage multiple projects

simultaneously.

Knowledge of social media and content marketing strategies to integrate SEO efforts with

overall marketing initiatives.

Stay updated with the latest trends and developments in SEO and digital marketing.

Qualifications:

Bachelor's degree in marketing, computer science, or a related field.
Proven experience as an SEO Executive or similar role, with a minimum of 2 years of

experience.