SEO / Digital Marketing Executive - Coimbatore, Tamil Nadu, India - CAP Digisoft Solutions

CAP Digisoft Solutions

Verified Company

Coimbatore, Tamil Nadu, India

2 weeks ago

Posted by:

Deepika Kaur

beBee Recuiter

Requirements:

Any graduate with 2+ years experience in SEO/Digital Marketing field.
Certification or specialization in Digital Marketing is an advantage.
Proven experience as a Digital Marketing Executive or similar role with a focus on SEO (onpage & offpage optimization), SMM, SEM, campaign management, landing page development.
Indepth knowledge of digital advertising platforms, including LinkedIn, Meta ads and Google Ads.
Knowledge of HTML, CSS, and website development tools is a preferable skill.
Strong understanding of social media platforms and strategies.
Experience with analytics tools, especially Google Analytics, for performance tracking and reporting.
Excellent analytical and problemsolving skills.
Creative mindset with the ability to think outside the box for campaign ideation.
Strong communication and interpersonal skills.

Responsibilities:

Plan, execute, and optimize digital marketing campaigns across various channels, including LinkedIn, Facebook, Instagram, Google Ads, and other social media platforms.
Conduct keyword research, analyze campaign performance, and implement strategies for continuous improvement.
Execute Performance Marketing Campaigns effectively.
Coordinate on creating and manage highly efficient websites for the clients as per their brand requirements, tonality and guidelines.
Ensure websites are optimized for performance, SEO, and user experience.
Design and build effective landing pages that align with campaign objectives and optimize user experience.
Coordinate with design and development teams and utilize relevant tools to create responsive and visually appealing landing pages.
Develop and implement digital marketing strategies across platforms to enhance brand visibility, engagement and ROI.
Monitor and analyze lead generation campaigns Key Performance Indicators and come up with strategy to improve the campaign results.

Junior System Administrator