Conversion Rate Optimizer - New Delhi, India - Footprints Childcare Pvt Ltd

Footprints Childcare Pvt Ltd
Footprints Childcare Pvt Ltd
Verified Company
New Delhi, India

2 weeks ago

Deepika Kaur

Posted by:

Deepika Kaur

beBee Recuiter
Description

Conversion Rate Optimizer:


Job description:


  • Taking full ownership of online customer journey tracking and analytics, constantly improving the traffic conversion rate is the top KPI for this role.
  • Support the Head of Marketing in the development of test plans and CRO roadmap initiatives.
  • Leverage insights and data to identify points of friction for users and conversion blockers/issues and present these findings back to the team to turn into experiments.
  • Analyze data with key metrics performance and make recommendations based on the data analysis.
  • Proactively optimizing the performance of all steps of each key funnel and events
  • Create and execute tests that helps polish better online customer experience.
  • Continual evaluation and improvement of the effectiveness of campaigns through datadriven insights and KPI focused analysis
  • Share results and report insights to all peer teams and executives.

Mandatory Requirements:


  • Over 45 years of solid experience in online customer journey analysis with Google Analytics.
  • Previous experience dealing with massive traffic websites.
  • Hands on experience with digital experience tracking and A/B testing tools such as CrazyEgg, Adobe Target, FullStory/Glassbox, Google optimize, etc.
  • Basic understanding of HTML, CSS, JavaScript languages
  • Understanding of SEO principles and best practices
  • Tracking and tagging experience using Google Tag Manager.
  • Confidently presenting and communicating with peer teams regularly on CRO strategy execution and insights sharing

Salary:
Up to ₹1,500,000.00 per year


Schedule:

  • Day shift

Ability to commute/relocate:

  • New Delhi, Delhi: Reliably commute or planning to relocate before starting work (required)

Experience:

- total work: 4 years (preferred)
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