Digital Marketing Executive - Bengaluru, Karnataka, India - iSaral Business Solutions
3 weeks ago
Description
Key Responsibilities:
- Designs, builds and maintains our social media presence.
- Measures and reports the performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
- Identifies trends and insights and optimizes spend and performance based on the insights.
- Brainstorms new and creative growth strategies through digital marketing.
- Plans, executes and measures experiments and conversion tests.
- Collaborates with internal teams to create landing pages and optimize user experience.
- Utilizes strong analytical ability to evaluate endtoend customer experience across multiple channels and customer touchpoints.
- Identifies critical conversion points and dropoff points and optimizes user funnels.
- Collaborates with agencies and other vendor partners.
- Evaluate emerging technologies.
- Provides thought leadership and perspective for adoption where appropriate.
Requirements and skills:
- Proven experience as Digital Marketing Executive or similar role
- Excellent understanding of digital marketing concepts and best practices
- Working knowledge of ad serving tools
- Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends, etc.)
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills
- BSc/BA in marketing or relevant field
Salary Range (Monthly):
₹ 20,000 - ₹ 30,000
Benefits and Perks:
- Medical Insurance
- After Professional Period
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