Integrated Field Marketing - Bengaluru, Karnataka, India - Bosch Group
Description
Company Description Bosch Global Software Technologies Private Limited** is a 100% owned subsidiary of Robert Bosch GmbH, one of the world's leading global supplier of technology and services, offering end-to-end Engineering, IT and Business Solutions. With over 22,700 associates, it's the largest software development center of Bosch, outside Germany, indicating that it is the Technology Powerhouse of Bosch in India with a global footprint and presence in the US, Europe and the Asia Pacific region.
Self-starter who thrives in a fast-paced environment, who is willing to roll up their sleeves, and who looks for opportunities to work outside of their comfort zone.
Responsibilities:
- Lead a team of global segment marketers, to set the strategy and priorities, whilst ensuring they deliver against the objectives of the company.
- Establish and implement ways of working to ensure efficiency of centralized functions.
- Manage the field marketing budget and build out a field marketing team in line with company growth plans.
- Align with peers in Branding, Demand Gen, and Communications, on a set of multichannel gotomarket campaigns, enabling the team to create awareness and generate pipeline for their regions.
- Coordinate crossfunctionally on key initiatives, curate one or more flagship conferences, as well as lead participation in industry events managing all key activities including budget allocation
- Work crossfunctionally with a variety of teams across the organisation.
Qualifications
Bachelors, MBA
Additional Information
12 years of B2B marketing experience
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