Sales & Marketing Executive - Delhi, India - Zealyug

Zealyug
Zealyug
Verified Company
Delhi, India

1 week ago

Deepika Kaur

Posted by:

Deepika Kaur

beBee Recuiter
Description

Sales and Marketing Executive Job Description:

A Sales and Marketing Executive is a professional responsible for developing and executing marketing strategies to promote products, services, or brands.

They play a crucial role in driving customer acquisition, increasing brand awareness, and achieving business objectives. Marketing Executives typically work in various industries, including retail, technology, finance, healthcare, and more.

Responsibility


Marketing Strategy and Planning:

  • Collaborate with the marketing team and other stakeholders to develop comprehensive marketing strategies aligned with business goals.
  • Conduct market research to identify target audiences, market trends, and competitors' activities.
  • Analyze consumer insights and preferences to drive effective marketing campaigns.

Campaign Management:

  • Develop compelling and creative campaign concepts, messages, and visuals to engage the target audience.
  • Monitor campaign performance, analyze data, and optimize strategies to achieve desired results.

Brand Management:

  • Ensure consistent brand messaging, positioning, and visual identity across all marketing materials and channels.
  • Develop brand guidelines and ensure their adherence in all marketing communications.
  • Collaborate with design and content teams to create brand assets, such as logos, taglines, and marketing collaterals.

Digital Marketing:

  • Monitor website performance, analyze traffic data, and optimize user experience (UX) to improve conversions and achieve business objectives.
  • Stay updated on emerging digital marketing trends, tools, and best practices.

Market Research and Analysis:

  • Conduct market research and analysis to identify customer needs, preferences, and market opportunities.
  • Analyze marketing data, metrics, and key performance indicators (KPIs) to measure the effectiveness of marketing campaigns and initiatives.
  • Generate reports and present findings to management, providing insights and recommendations for future marketing activities.

Collaboration and Coordination:

  • Collaborate with crossfunctional teams, such as sales, product development, and design, to ensure alignment and coordination of marketing efforts.
  • Work closely with external vendors, agencies, and partners to execute marketing activities and campaigns.
  • Manage budgets, timelines, and resources effectively to ensure the successful execution of marketing projects.

Online and Offline Presence:

  • Manage the company's online presence, including the website, social media platforms, and online directories.
  • Coordinate offline marketing activities, such as events, conferences, and trade shows, to enhance brand visibility and generate leads.

Requirements:


  • Proven experience as a Marketing Executive or in a similar marketing role.
  • Strong knowledge of marketing principles, strategies, and tactics.
  • Excellent communication and interpersonal skills.
  • Creativity and ability to think outside the box.
  • Analytical mindset with the ability to analyze data and derive actionable insights.
  • Proficiency in digital marketing tools, analytics platforms, and content management systems.
  • Familiarity with market research methodologies and data analysis techniques.
  • Ability to manage multiple projects and prioritize tasks effectively.
  • Uptodate with the latest marketing trends, technologies, and best practices.

Note:

The specific requirements and responsibilities may vary depending on the industry, company size, and job level within the marketing organization.


Salary:
Up to ₹25,000.00 per month


Benefits:


  • Cell phone reimbursement
  • Commuter assistance
  • Health insurance
  • Leave encashment
  • Life insurance
  • Paid sick time
  • Paid time off
  • Provident Fund
  • Work from home

Schedule:

  • Day shift
  • Monday to Friday

Supplemental pay types:

  • Overtime pay
  • Performance bonus
  • Quarterly bonus
  • Yearly bonus

Education:


  • Bachelor's (preferred)

Experience:


  • Lead generation: 1 year (preferred)
  • Public speaking: 1 year (preferred)
  • Marketing: 1 year (preferred)

Language:


  • English (preferred)
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