Performance Marketing Executive at Cre Matrix - Ahmedabad, India - Bhugol Analytics Pvt Ltd

Bhugol Analytics Pvt Ltd

Verified Company

Ahmedabad, India

3 weeks ago

Posted by:

Deepika Kaur

beBee Recuiter

Description

Position Overview:
As a Performance Marketing Executive, you will play a key role in driving our digital

marketing efforts to attract and engage potential homebuyers, sellers, and investors. Your primary

responsibility will be to develop and execute data-driven performance marketing campaigns across

various online platforms. By utilizing your digital marketing strategies and analytics expertise, you will

optimize campaigns to maximize lead generation, conversion rates, and return on investment (ROI).

Responsibilities:

Develop and implement performance marketing strategies:

Collaborate with the marketing team to define performance marketing goals and

objectives.

Conduct thorough market research and competitor analysis to identify target audiences,

key trends, and opportunities.

Develop comprehensive performance marketing strategies aligned with business

objectives.

Plan and execute performance marketing campaigns:

Create, manage, and optimize paid advertising campaigns across platforms such as

Google Ads, Facebook Ads, LinkedIn Ads, etc.

Develop compelling ad copies, banners, and landing pages to drive conversions.
Monitor campaign performance, analyze data, and adjust strategies to optimize

campaign effectiveness.

Conduct A/B testing to refine messaging, targeting, and creative elements.
Track and report key performance indicators (KPIs) to stakeholders.

Manage digital advertising budgets:

Establish and manage advertising budgets based on campaign objectives and ROI

targets.

Monitor spending and adjust bids to ensure optimal budget allocation and cost

efficiency.

Continuously evaluate and explore new advertising channels and opportunities.

Utilize analytics and tracking tools:

Set up tracking mechanisms such as Google Analytics and conversion pixels to measure

campaign performance and attribution.

Analyze data to derive actionable insights and make datadriven decisions.
Provide regular reports and analysis to stakeholders, highlighting campaign

performance, trends, and recommendations.

Collaborate with internal teams and external partners:

Work closely with the creative team to develop engaging marketing assets.
Coordinate with the content team to align messaging and optimize content for

performance campaigns.

Collaborate with external vendors and agencies to leverage their expertise and explore

new marketing channels.

Requirements:

Bachelor's degree in marketing, business, or a related field.
Proven experience as a Performance Marketing Executive or in a similar digital marketing role.
Indepth knowledge of performance marketing platforms (e.g., Google Ads, Facebook Ads,

LinkedIn Ads) and their respective advertising tools.

Strong analytical skills with the ability to interpret data, draw insights, and optimize campaigns

accordingly.

Proficiency in data analysis tools such as Google Analytics, Excel, or other relevant software.
Familiarity with SEO principles and strategies.
Excellent written and verbal communication skills.
Ability to work independently and collaboratively in a fastpaced, deadlinedriven environment.
Uptodate with the latest digital marketing trends, tools, and best practices.
Experience in the real estate industry is a plus.

Join our team and be part of our mission to redefine the real estate landscape through innovative

performance marketing strategies. We would love to hear from you if you are passionate about digital

marketing, thrive on data analysis, and have a knack for driving results.

Salary:
₹400, ₹600,000.00 per year

Schedule: