Digital Marketing Executive - Bengaluru, India - Yashram Lifestyle Brands Pvt. Ltd.

Yashram Lifestyle Brands Pvt. Ltd.

Verified Company

Bengaluru, India

2 weeks ago

Posted by:

Deepika Kaur

beBee Recuiter

Description

About Our Company
At Yashram Lifestyle Brands, we are inspired to solve real life vulnerabilities faced by people. Our brands, products, innovations and inventions are all a result of our passion in improving quality of life. Our invention 'Period Panty' dates back to 2009 and is patented in India & USA. Our unique products have earned us satisfied customers across the globe.

We are in a high growth phase and building a team that works with high integrity, ownership and a never-give-up attitude.

Our brands
Morph is India's most loved maternity and nursing wear brand. We continuously innovate in this space for the comfort and safety of new mothers.

Adira is a fun and practical intimate brand for girls, teens and ladies with innovations. To name a few, are India & USA Patented period panties, support bras for growing girls and more.

Incontinence Underwear For people who suffer from light urine leakage problems.

At Baby Munkin, we care for babies and our philosophy is to provide safe and comfortable products for little ones.

HowToTell Your Child, is a social initiative of Yashram Brands where we help parents, schools & communities fight child sexual abuse.

Job brief:

Responsibilities:

Setting up and optimizing all of our PPC marketing campaigns including Facebook ads, Instagram ads, Google ads and YouTube ads.
Experience in optimizing landing pages and user funnels.
Forecast, plan and optimize budget to maintain profitability.
Maintain hygiene of ad content, external links etc.
Knowledge of Google analytics, Google AdWords, Social media marketing.
Track and analyze website traffic flow and provide regular internal reports.
Report on quarterly numbers for clicks, leads, converted leads, pipeline for all online advertising activity and other relevant KPIs.
Coordinate with the design team for ad creative's on a daily basis.

Required skills:

Proven working experience in digital marketing.
Proven Hands on experience in Shopify.
Experienced in Google keyword ads, Google shopping ads and display ads.
Experience in setting up and optimizing Google AdWords campaigns, Facebook / Instagram ad campaigns, YouTube ad campaigns.
Solid knowledge in website and marketing analytics.
Strong analytical skills and datadriven thinking.
Strong in excel.
Excellent writing and communication skills.