Copy Writer - Mumbai, India - AstaGuru

AstaGuru

Verified Company

Mumbai, India

3 weeks ago

Posted by:

Deepika Kaur

beBee Recuiter

Description

Job Title:

Copy Writer

Level:

Junior Management

Position Role:

This position will be responsible to develop digital content for the company that accurately reflects company ideals, also do research on the different auction segments to create content for digital platform and write each article in adherence to the same.

Responsibilities:

Creation of all marketing content online and offline (e.g. digital ads, social media content, website content, blogs, press releases, brand video scripts, brand AVs).
Write clear, channel specific copy with a distinct voice. Interpret copywriting briefs to understand project requirements.
Needs to keep abreast of the art universe in India and globally, latest digital trends.
Strategically develop, deploy and optimize SEM/PPC campaigns around marketing goals
Needs a clear understanding of brand tone and voice; along with competition understanding
Shall liaise with design and other teams for daytoday work.

Experience:

Junior-Level
2+ years

**Gender

Female and Male**:

Education-: Bachelor's degree (preferably in English, journalism or a related field) and 2-5 years of strong work experience, preferably in an advertising or interactive agency with an impressive portfolio to put forward.

Age Group:

Junior-Level
yrs

Competencies:

Knowledge
Sharp writing skills and experience developing copy for large crosschannel and/or directmarketing initiatives across media.
Impeccable grasp of the English language, including idioms

Skills: