Digital Marketing Executive - Shakespeare Sarani, Kolkata, West Bengal, India - Adherence And Edvisor Education Management System Pvt. Ltd.

Adherence And Edvisor Education Management System Pvt. Ltd.

Verified Company

Shakespeare Sarani, Kolkata, West Bengal, India

3 weeks ago

Posted by:

Deepika Kaur

beBee Recuiter

Job Title:
Digital Marketing Executive

Overview:

Responsibilities:

Develop and implement digital marketing strategies to drive online traffic to the company website and generate leads.
Manage and optimize digital advertising campaigns (e.g., Google Ads, Facebook Ads, LinkedIn Ads) to ensure maximum ROI.
Utilize SEO techniques to improve website ranking and increase organic traffic.
Oversee the company's social media accounts and develop content calendars to maintain a consistent brand presence.
Monitor and analyze key performance metrics across all digital channels and provide regular reports to the marketing team.
Stay uptodate with the latest trends and best practices in digital marketing and recommend strategies to keep the company ahead of the competition.
Collaborate with internal teams, including design and content, to create engaging digital content for various platforms.
Identify new opportunities for growth and optimization within existing digital channels.
Assist in developing and maintaining the company's digital marketing budget and ensure campaigns are delivered within budgetary constraints.

Requirements:

Bachelor's degree in Marketing, Communications, or a related field.
Proven experience in digital marketing, preferably in a similar role.
Experience managing digital advertising campaigns across multiple platforms.
Proficiency in Google Analytics or similar analytics tools to track and analyze campaign performance.
Excellent written and verbal communication skills.
Ability to multitask and prioritize tasks in a fastpaced environment.
Creative thinker with a passion for digital marketing and staying ahead of industry trends.
Strong analytical skills with the ability to interpret data and make actionable recommendations.