Jr. Digital Marketing Executive - Kochi, India - Victara Private Limited
Description
Managing paid ad campaigns across search, display, and retargeting networks by conducting extensive keyword research, analysis, and testing of keyword performance- Ensuring successful campaigns, managing bids and budgets to be able to meet the predefined KPIs
- Optimizing campaigns, monitoring performance of all the key growth metrics on a daily/weekly basis and presenting it to the leadership periodically to deliver the best return on investment.
- Working with the content team and designing team to frame the most effective content & design for the campaigns
- Building and running A/B tests across landing pages and the homepage
- Taking complete ownership of the ads, budgets, implementation and their effectiveness, including managing the quality of listings and more to improve the ad efficiencies
- Accountable for Social Media Ads
- LinkedIn, Facebook, Instagram and YouTube.
- Basic experience in paid advertising campaigns.
- Community Management
- Experience in identifying target audiences and devising effective campaigns
- Ability to brainstorm new and creative growth strategies
- Strong analytical skills with proficiency in Google Analytics and Excel
- Impeccable communication skills
Job Types:
Full-time, Regular / Permanent
Salary:
₹10, ₹30,000.00 per month
Benefits:
- Flexible schedule
- Work from home
Schedule:
- Day shift
Ability to commute/relocate:
- Kochi, Kerala: Reliably commute or planning to relocate before starting work (required)
Experience:
- Digital marketing: 1 year (preferred)
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