Strategist - Navi Mumbai, India - Socio Maven Media
2 weeks ago
Description
The primary purpose of the role is:
- Effectively planning creative solutions and aiding in defining the scope of work across all verticals along with the Head of departments
- Collaborating with the Business Development department to develop and
- Researching and monitoring Digital & New Media industry trends and competitor offerings to improve current offerings
- Coordination with all Internal Departments for all the Brand
Major responsibilities:
- Solutions and ideas offered for campaigns and pitches should be factfilled, active, and engaging to avoid rework and ensure that the client's needs are met.
- Creatively involved in endtoend coordination and execution with the third party like directors, producer,s and vendors, etc. for the respective brands
- Ensure that the Creative team contributes to Innovative & Interactive Digital Media solutions that help the different teams to excel in their campaign
- Ensure ontime and effective communication with the internal team to ensure that clients' timelines are met
- Carry out indepth research about the client's brand and competitor brands, including previous campaigns run by the client's brand along with competitor brands.
- Keep abreast with current emerging industry trends
- Evaluate the demographics of specific media users by analyzing their characteristics, behavior, and media habits to identify target audience appropriate creative ideas and solutions
- Brainstorm with team members to decide upon creative ideas to take the campaign, and pitches forward and help in making decisions for creative buckets
- Make suggestions to determine the most effective platforms (Facebook, Twitter, LinkedIn, Instagram, etc.) that allows a client to convey messages to target audiences taking into consideration its outreach, frequency of reach, and budget
- Create content that is factfilled, interesting, and appealing to the target audience
- Give suggestions and inputs to increase the SEO rankings for the campaign
Requirements:
- Willing to work inhouse at our Navi Mumbai office
- A bachelor's degree in a relevant discipline is required.
- 3+ years of similar experience (marketing strategy, planning, etc. ); desirable experience with a digital marketing agency
- Experienced in the following areas: Secondary research, primary research techniques, segmentation, targeting, business strategy, creative strategy, marketing strategy, social media engagement strategy, and digital content strategy are all examples of research methodologies.
- Understanding of integrated capabilities such as print, digital, outdoor advertising, social media, and broadcast; skill in integrating marketing strategy with business requirements
- Outstanding writing, research, and documentation abilities
- Excellent presenting abilities. Communicates eloquently and confidently, and has expertise in deck design and organisation.
- Proven leadership capacity along with exceptional client management and interpersonal skills. Can work effectively both individually and in crossfunctional teams to develop innovative solutions to problems.
Salary:
₹30, ₹50,000.00 per month
Benefits:
- Provident Fund
Schedule:
- Day shift
Ability to commute/relocate:
- Navi Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (preferred)
Education:
- Bachelor's (preferred)
Experience:
- Social media strategy: 2 years (preferred)
Speak with the employer
Expected Start Date: 01/07/2023
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