Corporate Marketing - Chennai, India - Dr. Agarwal's Eye Hospital
Description
The Marketing Executive will be entirely responsible for executing our marketing strategy. You will lead our marketing campaigns, evaluate our marketing performance metrics, and collaborate with internal teams. Recognizing high impact branding which will help improve brand visibility & execute the planned BTL campaigns. Maintain relationships with existing vendor base & identify new vendors.Responsibilities
- Work closely with the central Marketing team to Create and adhere to monthly marketing plans while adhering to the quality levels.
- Engage agencies to plan and execute BTL Marketing Plans.
- Be independently capable and responsible for the setup and daily optimization of marketing plans and followups.
- Developing promotion plans to launch locally relevant product ideas and design competitive pricing.
- Work with agencies, corporates and camp teams to drive seasonal/specific initiatives (e.g., launches, festival campaigns, etc.)
- Reporting monthly on campaign performance and adhering to the planned budgets
- Follow all the marketing payments and processes.
- Work closely with creative teams to get content built out for campaigns.
- Create and contribute ideas to find solutions that improve walkins.
- Learning to keep an eye on a good understanding of relevant laws, regulations and policies.
- Track performance of all marketing campaigns
Job Specifications:
Experience
-
1-2 years of experience in Marketing
Job Types:
Full-time, Regular / Permanent
Salary:
₹200, ₹300,000.00 per year
Benefits:
- Health insurance
- Provident Fund
Schedule:
- Day shift
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