Digital Marketing Executive - Chennai, India - SANeforce
Description
About the Job:
Primary skills:
- Knowledge of content management systems
- Able to understand and handle all social media platforms.
- Increasing social media connections
- Giving attention to each work in detail
- Able to manage multiple projects at the same time
- Experience in social media and google add campaigns
- Knowledge of video and picture editing
- Communication skill
- Problem solving skill
- Developing and executing the organization's annual digital marketing plan, including PPC, SEO, Social Media, Affiliates and Display/Retargeting
- Devising innovative digital marketing campaigns, that feed into the organization's overarching marketing strategy
- Creating engaging digital content that increases customer engagement and enhances the organization's online brand
- Implementing strategies to drive traffic to the organization's website, including SEO and PPC
- Creating and implementing a social media policy and framework for the organization
- Create videos and pictures related to our product which drives more leads
- Handing all social media platforms including Twitter, Instagram and Facebook
- Able to understand our software products, so that to create innovative content
- Managing the digital marketing budget, including allocating budgets across different channels and platforms
- Producing regular digital dashboards for the Head of Marketing, reporting progress against set KPIs
- Working closely with colleagues in sales and IT to ensure all activity is integrated
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