Social Media Strategist - Calicut, India - Lilac Infotech Pvt. Ltd.
Description
We are looking for a qualified Social media strategist to join our team. You will develop and implement a comprehensive social media strategy to increase our web traffic and our brand awareness.As a Social media strategist, you should have excellent multitasking skills to handle all of our social media accounts in a cohesive way.
If you have a creative way of thinking and of presenting our brand through multiple social media channels, we would like to make you part of our team.
KEY RESPONSIBILITIES
- The role would be to ideate, works on the strategy across various departments (creative, media, tech) and ensure innovation is at the helm of the campaign.
- Understood the clients need/problems related to Digital Media (Fb, Instagram, LinkedIn,
- Twitter and provide creative inputs to the clients
- Sharing creative input on ideas and campaigns by having primary experience in managing & interacting with online consumers brands.
- Monitor industry trends, competitor offerings to identify the potential business routes and improve current offerings to the clients.
- Should be techsavvy and should have a good understanding of creativity, digital media (how to read and analyse media reports and plans), social media & tech.
- Working systematically and in an organized manner on the campaigns helping to identify and solve business challenges.
- To create a content strategy, content creation and overlooking multiple platforms like Instagram, Facebook, Sharechat, etc.
- Conducting research & gathering relevant inputs to develop interactive content development.
- Creating an innovative buzz around the brand, its product promotions, launches and brandsponsored events.
- Utilize Analytics to analyze and monitor the effectiveness of various aspects of the campaign such as community, traffic, conversations and engagements, leads and conversions.
TECHNICAL SKILLS REQUISITE
- Advanced knowledge of Social Media Channels, Digital Media and Online Marketing, abreast with latest industry trends, marketing campaigns
- Excellent oral and written communication, presentation, analytical & collaborative skills
- Highly organized to be able to handle multiple deadlinedriven campaigns/projects and workflows
- Proficiency within the usage of Creator Studio, Hootsuite etc.
- Excellent soft skills and ability to interact with clients for briefings, pitches, and feedback sessions.
- Time Management there will be a lot of deadlines to be met
- Creative and outofthebox thinking to be able to plan and execute innovative brand communication ideas.
QUALIFICATION REQUISITE
- 24 yrs relevant experience
- Post Graduate, Graduate or holder of UGC approved Diploma in Mass Media / Marketing
- Communication / Advertising or equivalent
- Google Ad certification and Facebook Ad certification will be added bonuses.
Salary:
₹180, ₹400,000.00 per month
Benefits:
- Paid sick time
- Provident Fund
Schedule:
- Day shift
Supplemental pay types:
- Overtime pay
Ability to commute/relocate:
- Calicut, Kerala: Reliably commute or planning to relocate before starting work (required)
Speak with the employer
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