Paid Marketing Executive - Saligao, India - Green Arrow Career Services

Green Arrow Career Services

Verified Company

Saligao, India

2 weeks ago

Posted by:

Deepika Kaur

beBee Recuiter

Description

Paid Marketing Executive (Google Ads)

We are looking for an experienced Google Ads Expert to join our team. You will help us use web technologies to achieve our business growth goals. You will identify needs and new opportunities and aspire to increase brand awareness.

Main Responsibilities

Creating, developing & implementing effective paid search strategies on Google ads and Facebook ads.
Handle, review, and perform daily account responsibilities associated with different platforms for a variety of clients.
Should have indepth knowledge of Search Ads, Remarketing and Facebook/Instargam Marketing.
Handle the keyword research and creation of large keyword lists.
Provide creative copy suggestions and graphical ad templates.
Handle display network placement lists on Google Ads and through other contextual advertising platforms.
Experience with using Google analytics for in depth analysis of account performance.
Direct, handle, and be able to generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
Keep pace with search engine and PPC industry trends and developments.
Communication to team and management on project development, timelines, and results
Work closely with the other team members to meet client goals.

Requisites for the Role:

Experience in analytics and reporting
Knowledge of digital marketing concepts
Familiarity with multiple platforms (e.g. AdWords, Facebook Business Manager) preferred
Working knowledge of analytics tools (Google Analytics, Tag Manager etc.)
Understanding of HTML, WordPress and Shopify is a plus
Proficient in MS Office (particularly Excel)
Excellent communication skills
Analytical thinking with strong math skills

Required Professional Experience