PPC Executive - Pune, India - Palmonas Fashion Pvt
Description
To manage the company's pay-per-click campaigns under the direction of the Marketing Manager.- Manage, review, and perform daily account responsibilities associated with Google Ads and social media Ads for our Account.
- Maintain and monitor keyword bids, audience targeting, account daily and monthly budget caps, impression share, quality score, and other important account metrics.
- Manage the creation of large keyword lists.
- Provide creative copy suggestions and graphical ad templates.
- Manage Display network placement lists on Google Ads and through other contextual advertising platforms.
- Provide recommendations and execute strategies for keyword and audience opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.
- Provide oversight and manage new paid search and social media campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives.
- Provide oversight, manage, and generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
- Keep pace with search engine and PPC industry trends and developments.
- Monitor and administer web analytics dashboards, reports, and essential reporting tools, and point out key areas of importance in accordance with client goals.
- Monitor and evaluate search results and search performance across the major search channels.
- Communication with team and management on project development, timelines, and results.
- Provide oversight and work closely with the other team members to meet client goals.
Requirements:
- Previous work experience in a quantitative marketing role managing strategy and execution on social, search, or other performanceoriented channels.
- Inplatform execution experience setting up campaigns in Facebook ads manager and Google AdWords.
- Deep understanding of data or data modeling and able to objectively identify insights for sharing with stakeholders.
- Exceptional analytical skills to identify opportunities within complex data and where these can be operationalized.
- Proven track record of building and scaling acquisition campaigns with a strong focus on ROI.
- Outstanding presentation skills.
Salary:
₹20, ₹30,000.00 per month
Schedule:
- Day shift
- Fixed shift
Ability to commute/relocate:
- Pune, Maharashtra: Reliably commute or planning to relocate before starting work (required)
Experience:
Facebook Advertising: 1 year (required)
Google Ads: 1 year (required)
Google Analytics: 1 year (preferred)
*Speak with the employer*
Job Types: Full-time, Regular / Permanent
Salary:
₹20, ₹30,000.00 per month
Schedule:
- Day shift
Ability to commute/relocate:
- Pune, Maharashtra: Reliably commute or planning to relocate before starting work (required)
Education:
- Bachelor's (preferred)
Experience:
- Google AdWords: 1 year (preferred)
- E-Commerce: 1 year (preferred)
Work Location:
On the road
Speak with the employer
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