Marketing Officer Shri Ram Global School Whitefield - Bengaluru, India - ShriRam Global School Whitefield Bangalore

ShriRam Global School Whitefield Bangalore

Verified Company

Bengaluru, India

1 week ago

Posted by:

Deepika Kaur

beBee Recuiter

Description

Job title:
Marketing Officer

Location:
SHRI RAM GLOBAL SCHOOL WHITEFIELD BANGALORE

Job purpose

To support in raising the visibility of the School by carrying out an effective marketing and communications plan in order to:
Attract new students across the School's portfolio and publicize the strengths of the

Academic faculty, school facilities and services.

Promote the profile of the School as a whole to external audiences.
A small amount of outofhours working may be needed for special events.

Main duties and responsibilities of Marketing Officer at SHRI RAM GLOBAL SCHOOL

Summary:

This is a role with a high level of accountability and the key measures of success are:
The number of new enquiries generated and the conversion of enquiries through to enrolment.
Building and sustaining strong and effective relationships with the parent body
Retention across key transition points within the School Strategic Marketing
Develop an indepth knowledge of parent needs and of local market trends and developments
Develop the whole school marketing strategy including product development, pricing, multichannel
Communications plans and parent engagement programmes to support enrolment growth across the whole school
Define effective parent engagement strategies and own the overall parent experience across all marketing and admissions touch points
Implement advertising, communications and event activities to support recruitment and retention
Responsible for the production of the annual school magazine
Develop and execute effective PR initiatives across digital and offline channels which build positive brand awareness
Contribute into school website including content and customer experience and the school's social media channels
Develop effective parent engagement programmes and regularly interact with parents to build insights and positive relationships
Develop and manage relationships with feeder schools to support enrolment growth
Identify relevant communitybased initiatives in which the school can play a relevant part, to support awareness / positive brand perception etc.
Work collaboratively with school colleagues and admissions team, contribute to sharing of best practice.
Set agenda, chair and minute fortnightly internal strategic marketing meetings with the Senior Leadership Team
Any other duties, as required regularly or occasionally, to ensure the smooth running of marketing, admissions and the Schools
Website and other emarketing communications

Any references for the same will be appreciated.

Job Types
:
Regular / Permanent

Job Location
:
Samethanahalli, Naganayakanakote, Whitefield, Bengaluru, Karnataka 560067

Regards

Rashmi

Job Type:
Regular / Permanent

Pay:
From ₹50,000.00 per month

Benefits: