Anamica Srivastava
Technology / Internet
About Anamica Srivastava:
My name is Anamica and I have an overall work experience of 5+ years in the fast paced B2C and B2B startups
My main experience (3.5 years) is as a Senior Manager at UrbanCompany followed by 10 months of experience with an early-age startup Vahan. Attached are the key highlights of my work:
a. Designed new catalogues in a category with exceptional experience & strong market fit: Market study to design an aspirational service with an aim to build strong user trust.
b. Supply Acquisition: Onboard high-quality supply for complete year-round.
c. Supply / Account management: Ensure sustainable partner economics, minimal supply-side churn & high partner NPS.
d. Building training & quality control processes e. Collaborate with cross-functional internal partners in marketing, technology, and product to execute multiple projects.
e. Handled B2B business with several clients (Zepto, Rapido, Uber etc). Solving for the demand, churn and customer experience metrics.
f. Extensive work on the PnL. Reducing costs in ops-led processes, switching towards more product-led automated processes to get to a positive contribution margin.
Experience
a. Designed new catalogues in a category with exceptional experience & strong market fit: Market study to design an aspirational service with an aim to build strong user trust.(Beauty industry)
b. Supply / Account management: Ensure sustainable partner economics, minimal supply-side churn & high partner NPS.
c. Building training & quality control processes e. Collaborate with cross-functional internal partners in marketing, technology, and product to execute multiple projects.
d. Handled B2B business with several clients (Zepto, Rapido, Uber etc). Solving for the demand, churn and customer experience metrics.
e. Extensive work on the PnL. Reducing costs in ops-led processes, switching towards more product-led automated processes to get to a positive contribution margin.
Education
B.Tech with 8.9 GPA VIT Vellore
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