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asad siddiqui

asad siddiqui

Lucknow, Lucknow
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About asad siddiqui:

 

Good Morning, 

Thank you for providing me this opportunity to introduce myself 

My Name is Asad Siddiqui 

I am  an Assistant Professor for Marketing at SRM University lucknow for past four years, prior to this I was working with Lovely Professional University in Jalandhar. I have a total experience of years. 

I am taking up various subjects in the area of marketing and business management like Marketing Management, Digital Marketing, Principles of Management etc. with both Post graduation and graduation students. Using innovative pedagogy involving technology and other support for classroom teaching and learning. I am well experienced in online teaching and mentoring too. 

Besides teaching I am closely involved in research and other academic and administrative activities of the University like Faculty development programs, Industrial collaboration, curriculum development and placement activities. I was also coordinating the prestigious TedX Event in the University. 

Recently I was part of the research project where we worked with unorganized apparel retail stores understanding the potential role of AI in enhancing customer experience and engagement. 

I am an MBA and Pursuing PhD from Department of Business Administration, University of Lucknow. in the field of Marketing, exploring the role of Artificial Intelligence in Marketing.  

I have an interest in music and poetry and I have been associated with the National Cadet Training for 6 years, thereby learning discipline, consistency and determination. 

I am a person of strong work ethics and right now I am looking for an opportunity to utilize my expertise and skills to work with a global university like yours. I am confident that along with academics having an Industry outlook and practical experience of working in companies makes me a potential candidate for the position. 

 

Experience

I am  an Assistant Professor for Marketing at SRM University lucknow for past four years, prior to this I was working with Lovely Professional University in Jalandhar. I have a total experience of 8 years. I also work as a Freelance Content Writer and SME.

I am taking up various subjects in the area of marketing and business management like Marketing Management, Digital Marketing, Principles of Management etc. with both Post graduation and graduation students. Using innovative pedagogy involving technology and other support for classroom teaching and learning. I am well experienced in online teaching and mentoring too. 

Education

I am an MBA and Pursuing PhD from Department of Business Administration, University of Lucknow. in the field of Marketing, exploring the role of Artificial Intelligence in Marketing.  

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