Gurpreet Kaur

Top-performing & accomplished professional with extensive business development & people management experience within highly competitive markets. Leader with expertise in strategic & tactical planning, Service & Retention, market segmentation, competitive analysis, & sales forecasting. Proven track record in identifying & capitalising growth opportunities through territory analysis & utilising business resources. Performance-driven & self-motivated, able to leverage exceptional communication, sales, & client service skills to develop strong customer relationships, & promote company products.

▪ Service & Operations Strategy: Developed and executed the operational strategy aligned with the company’s overall growth goals and objectives. Set operational & service targets, performance metrics and key performance indicators for the department.
▪ Process Optimisation: Designed, implemented, and continuously improved operational processes and workflows to enhance efficiency, scalability, and customer experience. Identify bottlenecks and implement initiatives to streamline operations and improve productivity.
▪ Stake holder Management: Worked closely with top management, CEO and external stakeholders to ensure Service & operational alignment and effective communication. Liaise with the external vendors as well to get the best applications at minimal costs.
▪ Retention Process: Re-Designed & implemented customer retention process which increased retention from 40 to 65%
▪ Technology and Automation: Leveraged technology and automation tools to optimise operational processes, increase productivity and minimise manual errors.
▪ Team Leadership and Development: Build and lead high-performing team, providing guidance, mentorship, and performance management. Foster a collaborative and inclusive work environment, promoting cross- functional collaboration and continuous learning.
▪ Performance Monitoring and Reporting: Developed and implemented performance monitoring systems to track the team’s performance and KPIs. Generated regular reports and insights to senior management, identifying areas for improvement and driving data informed decision-making.
▪ Scalability and Expansion: Prepared the team for growth and expansion considering the new product launches, international expansion, and product/service diversification.
▪ Product Management: Liaised with internal and external teams - Marketing, Content, Teachers, Operations, Branding, and finance team to create and launch products. Held customer surveys from different regions to analyse the market and consumer behaviour to make enhancements in the product. Liaised for Product pricing, website enhancements, Sales training, product launch, preparing marketing collaterals, sales script and track the revenue of the product.
Business Development & Team Management: Managed a team of 20+ people for service, sales and portfolio  revenue generation. Handled external DSAs to scale the agency business. 

I am a B.Com Graduate from Delhi University.