kalpesh panchal

With over 11 years of professional experience in E- Commerce & Digital Marketing, I bring a dynamic and result-oriented approach to driving profitable growth for brands.

In my most recent role as Channel Head - Digital & E- Commerce at Cello World Ltd, I led the development and execution of a successful digital strategy that fueled a remarkable 38% traffic growth and 25% revenue growth. I also played a pivotal role in establishing a B2C market, contributing significantly to the overall revenue. My ability to design and develop exclusive products, coupled with a keen focus on data analysis, consistently exceeded revenue targets by 35%.

As E-Commerce Head for Lavie & Accessorize at BagZone Group, I achieved a 45% year-over-year growth by implementing strategies such as re-launches, exclusives, and expanding into new platforms. I successfully introduced these brands into MENA markets, establishing a strong presence on platforms like Amazon and Flipkart.

During my tenure as Sr. Manager, Digital Marketing & E-Commerce at Cello Group, I delivered exceptional results, with e-Commerce slated to become the 3rd largest business unit, and I contributed to a remarkable 200% growth year-over-year. My skills encompass P&L management, digital strategy development, B2C market expansion, brand marketing, and effective merchandising. I have a proven track record of driving conversions, managing marketing budgets, and implementing 360-degree marketing campaigns.

My educational background includes an MBA in Sales and Marketing and a Bachelor’s degree in Statistics. I have also been recognized with awards such as the IndIAA Awards for Creative Excellence in the consumer durables category.

With my analytical skills, effective communication, team management capabilities, and proficiency in AMS and Google Ads, I am well-equipped to lead and drive success in the Ecommerce Head role within your organization.

I am excited about the opportunity to contribute my expertise to your team and lead your digital efforts to new heights. Thank you for considering my application. I look forward to the possibility of discussing how I can help achieve your company’s goals.

Sincerely,
Kalpesh Panchal

MBA from ICFAI majoring in Marketing