Marketing Executive - Pune, Maharashtra, India - Iant institute of advance network technology

Iant institute of advance network technology

Verified Company

Pune, Maharashtra, India

1 week ago

Posted by:

Deepika Kaur

beBee Recuiter

Key Accountabilities:

Key Accountabilities

Key Performance Indicators

Planning & execution of marketing and sales promotional activities

Assist the Centre Manager/Director in preparing and implementing centre level marketing activities
Ensure that the marketing plan is adhered to and all scheduled activities are executed efficiently
Create awareness of IANT Courses and subsequent career prospects
Conduct promotional events and activities in the territory e.g. presentations and seminars in colleges and institutes, house visits, workshops, advertising in print media, hoardings, career fairs etc.
Generate a healthy and high enquiry rate from the database created from activities conducted and assist the councellor in converting the same into budgeted enrolments
Coordinate with the councellor to conduct house visits of prospects and ensure conversion into budgeted enrolments
Handle enrolment and instalment related cash transactions

Track Competition

Execute Market Intelligence activities to understand the competitor's strategies and success thereon

Data Management

Maintain MIS related to marketing activities conducted in an orderly and timely fashion
Number of Walkins
Number of workshop events conducted
Cost per Enquiry
Deviations from the marketing plan
Database to enquiry conversion rate
Number of house visits in a month
Local Market share

5.

Operating Environment:

Responsibility for meeting enquiry targets for the centre in an environment of increasing competitive intensity.
Being the market leader, IANT is constantly under threat from competitors on both price and quality fronts, hence the jobholder should create awareness and effectively communicate Jetking Advantage to our target audience

6.

Communication & Working Relationships:

Internal

External

Ongoing communication with the schools, colleges and universities to strengthen relations for conducting promotional activities

7.

Decision Making:

Assist the Centre Manager in devising the sales and marketing plan for the centre
Responsible for conducting marketing activities for the centre

8.

Qualifications, Experience, Knowledge & Skills:

Salary:
₹15, ₹25,000.00 per month

Schedule:

Supplemental pay types:

Education:

Language:

Work Location:
Hybrid remote in Pune, Maharashtra

Application Deadline: 05/03/2024

Expected Start Date: 15/03/2024

Full Stack Java or Data Science Trainer