Digital Marketing Executive - Pune, Maharashtra, India - APT IT Solutions

APT IT Solutions
APT IT Solutions
Verified Company
Pune, Maharashtra, India

2 weeks ago

Deepika Kaur

Posted by:

Deepika Kaur

beBee Recuiter
Description

SEO Optimization:


  • Conduct keyword research and analysis.
  • Onpage and offpage SEO optimization.
  • Monitor and report website performance using tools like Google Analytics.
-
SEM (Search Engine Marketing):


  • Create and manage paid advertising campaigns on platforms like Google Ads.
  • Analyze campaign performance and make recommendations for improvements.
-
SMM (Social Media Marketing):


  • Develop and execute social media strategies to increase brand visibility.
  • Create engaging content for various social media platforms.
  • Monitor and respond to audience engagement on social media channels.
-
Google Ads and Facebook Ads:

  • Plan, execute, and optimize Google Ads campaigns.
  • Create and manage targeted Facebook Ads campaigns.
  • Monitor ad performance and adjust strategies for optimal results.
-
Branding:


  • Assist in developing and maintaining a consistent brand image.
  • Contribute to the creation of marketing collateral.
-
Lead Generation:


  • Work on strategies to generate leads through various digital channels.
  • Collaborate with the sales team to ensure effective lead nurturing.
-
Content Creation:


  • Develop compelling and relevant content for various digital platforms.
  • Ensure content aligns with brand voice and marketing objectives.
-
Graphic Design (Canva):


  • Create visually appealing graphics using tools like Canva.
  • Support the design and layout of marketing materials.

Requirements:


  • Bachelor's degree in Marketing, Business, or a related field.
  • Certification in Digital Marketing is mandatory.
  • Strong understanding of SEO, SEM, SMM, Google Ads, and Facebook Ads best practices.
  • Proficiency in Canva or similar graphic design tools.
  • Excellent communication skills, both written and verbal.
  • Creative mindset with an eye for detail.
  • Ability to work independently and collaboratively in a fastpaced environment.

Pay:
₹9, ₹18,000.00 per month


Schedule:

  • Day shift

Education:


  • Bachelor's (preferred)

Experience:


  • Digital marketing: 1 year (preferred)

Work Location:
In person
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