Executive - Bengaluru, Karnataka, India - Annalect

Annalect
Annalect
Verified Company
Bengaluru, Karnataka, India

2 weeks ago

Deepika Kaur

Posted by:

Deepika Kaur

beBee Recuiter


Description
Function

  • Programmatic
  • Job posted on


  • Jan 23, 202

  • Employee Type
  • Full Time Employee
  • Experience range (Years)
  • 2 years 5 years
We are an integral part of Annalect Global and Omnicom Group, the second largest advertising agency holding company in the world in terms of revenue and is the leading global marketing communications company


Our portfolio includes:
three global advertising agency networks: BBDO, DDB and TBWA; three of the world's premium media services under

Omnicom Media Group:
OMD, PHD and Hearts & Science.


Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics) and Media Services.

We currently have _2000+_ _awesome_ colleagues (in Annalect India) who are committed to solve our clients' pressing business issues. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together

This is an exciting role for you

  • Implement and manage daytoday programmatic buys in Amazon DSP in a selfservice manner. Includes, but not limited to, setting bid strategies, performance monitoring, identifying, and implementing optimizations (by target audience, content, geographic area, etc.), providing proactive recommendations and program insights.
  • Deliver actionable audience and optimizationbased insights at agreedupon cadence.
  • Work closely with agency teams to provide insights and recommendations that align with, or enhance, strategy/business goals.
  • Understand performance objectives and KPIs and develop successful programmatic strategies.
  • Proactively learn advanced trading and optimization techniques across all preferred platforms.
  • Strictly adhere to agreed quality and delivery timelines.
Skills Required

  • Minimm 3 years of experience in managing programmatic campaigns for large clients.
  • Handson experience using DSPs to build and optimize campaigns across various inventory for largescale clients. Preferred experience with Google platforms.
  • General troubleshooting skills and strong attention to detail.
  • Working knowledge of digital marketing:
display, video, social and marketing analytics.

  • Proven technical and analytical aptitude, with a curiosity for testing and innovation.
Proficient in Excel, with demonstrated ability to organize and consolidate multiple data sources for analysis.

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