Digital Marketer - Gurgaon, India - Thumbpin Private Limited
Description
We are looking for an digital marketer to manage all search engine optimization and marketing activities.
You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks.
Responsibilities
- Preferably coming from advertising background
- Execute Tests, Track, Report, and Analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns
- Manage campaign expenses, staying on budget, estimating monthly costs and reconciling
- Optimize copy and landing pages for paid search engine marketing campaigns
- Perform ongoing paid keyword discovery, expansion and optimization
- Research and analyze competitor advertising links.
- Exposure to manage a portfolio ranges from 10 lacs to 30 lacs media spends per month.
Requirements:
- Experience required 2 years
- Proven experience in managing PPC campaigns across search engines or social media as well as display marketing.
- Wellversed in performance marketing, conversion, and online customer acquisition with the latest trends and best practices.
- Indepth experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
- Experience with website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends)
- Strong analytical skills and Familiarity with A/B and multivariate experiments
- Bachelor/ Masters degree OR marketing experience or a qualification in a quantitative, testdriven field.
Salary:
₹25, ₹35,000.00 per month
Schedule:
- Day shift
Supplemental pay types:
- Performance bonus
- Yearly bonus
Education:
- Bachelor's (preferred)
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