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Digital Marketing Executive - Hyderabad, India - Zithara

Zithara

Verified Company

Hyderabad, India

1 month ago

Posted by:

Deepika Kaur

beBee Recuiter

Job Responsibilities

Allocate specific budgets to each marketing role and divide the marketing campaigns over a period of time and among the marketing team
Collection and interpretation of data from various marketing campaigns and analysis of that data
Identification of trends and communication of these trend insights to the respective groups
Planning, executing and measuring the conversion rates from digital marketing campaigns
Identifying crucial customer conversion points and dropoff points that maximise user funnels
Being up to date with emerging technologies and use of them to maximize output
Periodic measurement of digital marketing campaign performance and evaluation of the performance against goals and other key performance indicators
Brainstorming new digital marketing platforms and ways to capture customer attention
Creating, proofreading and editing for various digital marketing content to ensure consistency in branding
Creating, proofreading and editing for various marketing sources to ensure consistency in branding

Job Qualifications

A Bachelor's degree in Marketing, Business, Communications or other related fields
Prior job experience in digital marketing or in related fields
Prior experience in operating websites and marketing analytics tools like NetInsight, Omniture, WebTrends, etc.
HTML, JavaScript, AdobeAcrobat and advertisement serving tool usage experience would be necessary.

Skills Required

Excellent IT skills
Proficiency with Microsoft Office suite, especially excel and PowerPoint
Goaloriented and customeroriented
Multiproject management skills, adhering to timelines and performing under pressure to achieve the targets
Developed written and verbal communication skills
Good analytical skills to analyze digital campaigns and measure their effectiveness
Ability to search for opportunities in marketing data and identify emerging trends
Experience in conducting marketing research with data analytics software
Creative skills to come up with new ideas that capture customer focus
Analysis and presentation of market data using charts

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