Media and Agency Relationships - Mumbai, India - Mahindra & Mahindra Ltd.

Deepika Kaur

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Deepika Kaur

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Description

Date:7 Jun 2023


Location:
Mumbai A.O


Company:
Mahindra & Mahindra Limited


Responsibilities & Key Deliverables

  • Effective Planning, strategizing and execution of joint participation of marketing dept with other verticals in AFS/ Other sectors in M and M at various Exhibitions, Trade Fairs, Kisan Melas and arranging for special displays/brand ing at other Events, Conferences, Launches, Inhouse displays. Preparing an yearly timetable of participation by selecting the key/popular exhibitions with high customer footfall, coordinating with PMMS, other verticals within FES/ M and M and arranging for joint participation. Stalls designing by expert stall designers/architects, choosing a key stall location with high visibility at the exhibition, designing and conceptualizing the display panels through agency/artist, supervising the actual fabrication/erection of stalls. Coordinating with local AO/Dealer for products to be displayed. Planning the merchand ise and gift items, stall management Managing the local PR with Press/ organizing Press Conference [if scheduled] or OneonOne interviews. Pre and Post exhibition cost debiting to respective verticals. Events/Conferences/LaunchesPlanning and execution of displays for events [Annual/ Dealers/AppliTrac/Samrddhi etc. Printing and Production of Sales Promotional Materialfor PMMS Dept [HO] and continuous PoP support to Area Offices throughout the year and Other verticals. Coordinating with the brand team of PMMS, advertising agencies, designing artists, external vendors and couriers for printing, production and dispatch of various merchand ising material. A andSP Bills Passing and Booking in WBS Element SAP System, Arranging for Payments of Vendors/Agencies with the help of contractual assistants. Budget Monitoring
  • Maintaining A and SP budget Vs Actual statements brand wise, model wise and activity wise and also giving monthly provisions to accounts dept for A and SP expense Also keeping track of budget vs actual utilization statements for HO/ AO and update the seniors from PMMS dept regarding the budget Vs actual positions on monthly basis. A andSP Bills Passingand Booking in WBS Element SAP System, Arranging for Payments of vendors/agencies
    Preferred Industries

Printing

Finance and account

Financial Services

Media/Evnt Mgmt/PR

Marketing & Comm

Advertising/Marketin

Education Qualification

General Experience

Critical Experience

Mahindra Leadership Competencies

  • Strategic Business Orientation_Business Perspective
Strategic Business Orientation_Anticipating and Leveraging Business Opportunities
Strategic Business Orientation_Strategic Foresight
Strategic Business Orientation_Global mind-set
Leadership through Sustainability_Strategize around,Sustainability Drivers
Leadership through Sustainability_Frugal mind set
Leadership through Sustainability_Stakeholder focus
Leadership through Sustainability_Triple Bottom Line Sensitivity
Customer Focus_Customer Sensitivity
Customer Focus_Customer Delight
Customer Focus_Service Orientation
Innovation Led Transformation _Idea Orientation
Innovation Led Transformation _Change catalyst
Innovation Led Transformation _Risk Taking with Responsibility
Result Orientation with Execution Excellence_Effective Project Management
Result Orientation with Execution Excellence_Passion for Quality
Result Orientation with Execution Excellence_Accountability for results
Result Orientation with Execution Excellence_Agility with discipline
Leveraging Human Capital_Exponential synergy
Leveraging Human Capital_Team development
Leveraging Human Capital_Entrepreneurial engagement
Leveraging Human Capital_Appreciating diversity
Weaving Passion and Energy at Work_Being Passionate about work
Weaving Passion and Energy at Work_Working without Barriers
Weaving Passion and Energy at Work_Blending Fun with work
Weaving Passion and Energy at Work_Learning from Failures
System Generated Core Skills

  • Budgeting & Costing
Communication Skills
Cost Management
Interpersonal Skills
Negotiation
Relationship Management
Influencing Skills
Advertising
Marketing Communication
Marketing
Visual Communication
Exhibition Planning
Stakeholder Management
Cost Control
Public Relations Management
Marketing Activation
Exhibition Management
Dispatching
Budget Monitoring
Expense Management
Agency Management
Emerging Trends
Consumer Insighting
Creative Ideation
Sales Support
System Generated Secondary Skills

Job Segment:
Fabrication, Manufacturing, Automotive

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