Search Engine Optimization Executive - Mumbai, India - Thriam Lites Pvt Ltd
Description
Ability to identify SEO problems or inhibiting factors, diagnose the root cause and devise effective intervention.- Onpage Optimization and Offpage optimization. Take measures for associated steps, including website structure, Technical SEO, keyword analysis, Meta tags, titles, submissions, traffic analysis and rank optimization etc.
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code
- Work with editorial and marketing teams to drive SEO in content creation and content programming
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
- Planning & executing paid ads on search engines and social media platforms.
- Plan and execute collaboration for promoting the brand (online) with influencers/recognition sources from different platform.
- Innovate and present new marketing platforms and strategies lower cost of customer acquisition, and increase customer lifetime value (LTV)
- Conduct competitor analysis and study market trends to develop digital marketing strategies to achieve specific business objectives and providing actionable insights based on available analytics data
- Performing ROI analysis to evaluate efficiency and effectiveness of different marketing campaigns.
- Benchmarking performance
- Analysing the effect of different online and offline channels and developing innovative strategies for improvement and growth of the campaign
- Analysing online user behaviour, conversion data and customer journeys, funnel analysis and multichannel attribution and advising on KPIs
- Collaborate with product teams and project managers to implement best practices that improve organic traffic.
- Identifying and implementing strategies for increasing website traffic through organic search listings without being blacklisted.
- Research and identify URL architecture, page errors, content and navigational issues, and other factors that impact the technical performance of a website.
- Work heavily with SEO tools, especially Google Webmaster Tools, Bing Webmaster Tools, MOZ and Deep Crawl, SEM Rush etc.
- Work on the ON page levels and make the keywords and revenue perform for Clients' websites.
Salary:
₹14, ₹18,000.00 per month
Benefits:
- Leave encashment
- Paid sick time
Schedule:
- Day shift
Supplemental pay types:
- Performance bonus
- Yearly bonus
Ability to commute/relocate:
- Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (required)
Education:
- Diploma (preferred)
Speak with the employer
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