SEO Executive - Mumbai, India - sougat paul india inc

sougat paul india inc

Verified Company

Mumbai, India

3 weeks ago

Posted by:

Deepika Kaur

beBee Recuiter

Description

Job Profile:
A digital marketing executive is responsible for strategizing, executing and managing various digital marketing campaigns for a company.

The main focus of this role is to create, optimize and monitor digital marketing campaigns across various social media platforms, search engines and online marketplaces to drive traffic and engagement.

Key Responsibilities:

Conducting market research to identify and analyse customer behaviour and trends, then using the insights gained to develop effective marketing strategies.

Analysing data and measuring the effectiveness of digital marketing campaigns, then reporting findings to senior management.
Continuously monitoring website and social media analytics to offer insights, identify performance trends and areas of opportunity.
Managing and tracking the company's online reputation and responding to customer feedback through social media interactions.
Collaborating with cross-functional teams including sales, creative, and outside agencies to ensure consistency in digital marketing campaigns.
Optimizing online content for search engine optimization (SEO) purposes and assisting in website traffic management and increasing conversions.

Requirements:

A bachelor's degree in marketing, communications, or related field.
At least two years of hands-on experience with SEO/SEM, Google Analytics and CRM software.
Oversee all the company's social media accounts.
Knowledge of various social media platforms, and experience in creating engaging social media content.
Should have strong Brand building strategies.
Good knowledge of Lead generation.
Excellent written and verbal communication skills and proficiency in English.
Good organizational skills and ability to multitask in a fast-paced environment.
Good presentation and interpersonal skills and the ability to build strong working relationships with internal teams and external stakeholders.

Salary:
₹30, ₹50,000.00 per month

Benefits: