- Conduct data mining to identify the right target audience and use email marketing tools to expand the network and reach potential clients.
- Generate relevant content, posts, and engagement activities for LinkedIn, email campaigns, and the website to increase network engagement.
- Develop targeted lead generation strategies based on ideal customer profiles and market research.
- Optimize LinkedIn profiles of stakeholders to increase social media networks and lead engagement.
- Transfer all leads to the relevant stakeholders in the sales team and guide them towards conversion.
- Craft compelling testimonial scripts tailored to client needs, showcasing the unique value propositions and success stories of our services.
- Analyze reports and craft comprehensive action plans to achieve strategic goals and optimize performance.
- Maintain clear communication with the team regarding lead updates, follow-ups, and other actions on online leads.
- Manage Lead Connect operations, ensure prompt response to leads, and review reports thoroughly to drive informed decision-making.
- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience in digital marketing and lead generation.
- Strong knowledge of email marketing, social media platforms, and online advertising.
- Excellent written and verbal communication skills.
- Proficiency in data analysis and reporting tools.
- Strong project management and organizational skills.
- Creative and strategic thinking abilities.
- Ability to work independently and as part of a team.
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Digital Marketing Manager - Vadodara, India - VNC Global Business Edge Pvt Ltd
Description
Job DescriptionPrimary Responsibilities:
*Lead Generation:
*Content Management:
*Strategy Development:
In Optimization:
*Lead Management:
*Testimonial Creation:
Secondary Responsibilities:
Reporting and Analysis:
Team Communication:
Lead Connect Operations:
Requirements
Qualifications and Requirements:Bachelor's degree in business administration, Operations Management, or a related field. MBA preferred. Proven experience (5+ years) in operations management within the outsourcing industry. Strong leadership and team management skills. Excellent problem-solving and decision-making abilities. Exceptional communication and interpersonal skills. Strong business acumen and strategic thinking.