Chief Marketing Officer - Kolkata, West Bengal, India - Need 82
Description
Job Title
- Chief Marketing Officer (CMO)
Company Name- **NEED EIGHTY TWO FOREX AND TRAVELS PRIVATE LIMITED
Job Overview*:
Objective of the Role
-Developing and implementing strategic marketing plans that align with the company's business objectives and target audience in the target audience market.
- Ensuring the marketing team delivers effective campaigns to generate leads, increase brand awareness and drive sales growth.
- Managing marketing budgets, allocating resources effectively and optimising marketing spending to achieve maximum ROI.
- Fostering relationships with key business partners, vendors and media outlets to maximize marketing reach and impact.
- Collaborating with different teams, including product development, sales and operations to ensure a seamless alignment and the execution of marketing initiatives.
- Leading and mentoring a team of marketing professionals, providing guidance, feedback and support to drive excellence in marketing execution.
- Acting as a brand ambassador, representing the company's values and maintaining consistent brand identity across all touchpoints.
Your tasks
- Develop, articulate and execute the overall marketing strategy aligned with the company's business objectives.
- Drive brand positioning, differentiation and brand equity to enhance market share and brand awareness.
- Oversee the creation of captivating marketing collaterals, including brochures, flyers, newsletters, advertisements, press releases and digital content.
- Optimize multichannel marketing efforts to reach target audiences effectively.
- Monitor and analyze market trends, consumer insights, data analytics and competitor activities to identify growth opportunities and maintain a competitive edge.
- Curate pricing strategies that maximize profitability while remaining competitive in the marketplace.
- Lead strategic partnerships and collaborations with external agencies, vendors and influencers to amplify brand reach and awareness.
- Stay wellinformed with the industry's advancements and the emerging marketing technologies.
Required skills and qualifications
- A bachelor's degree in business administration, marketing or an equivalent field.
years of experience as a marketing officer or an equivalent senior marketing leadership role, preferably in the Indian market.
- Proven track record of developing, managing and executing wideranging marketing campaigns across B2B and B2C verticals.
- Deep understanding of the Indian consumer landscape, market dynamics and cultural nuances.
- Proficiency in public relations, business development strategies, customer experience enrichment, analytics and dataled marketing.
- Excellent leadership and team management skills, with the ability to inspire, mentor and develop marketing professionals.
- Exceptional communication and interpersonal skills to collaborate with crossfunctional teams, senior executives and external stakeholders.
- Strong analytical and problemsolving abilities, with the capacity to leverage data and insights for informed decisionmaking.
Job Types
-Part Time
Company Adress:
- Taki Road, Kalikapur, Barasat, Kolkata, West Bengal, Landmark
- Jubogosthi Play Ground, 700124
Salary Bracket
- 30K-40K (Flexible Schedule)
Job Type:
Part-time
Pay:
Up to ₹40,000.00 per month
Expected hours: 10 per week
Schedule:
- Day shift
Experience:
- total work: 1 year (preferred)
Work Location:
In person
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