Digital Marketer - Mohali, India - Web Forte Technologies Pvt. Ltd.

Web Forte Technologies Pvt. Ltd.
Web Forte Technologies Pvt. Ltd.
Verified Company
Mohali, India

2 weeks ago

Deepika Kaur

Posted by:

Deepika Kaur

beBee Recuiter
Description

Job description

Digital Marketing Responsibilities and Duties:


  • Designs, builds, and maintains our social media presence for generating organic leads.
  • Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
  • Identifies trends and insights and optimizes spend and performance based on the insights.
  • Brainstorms new and creative growth strategies through digital marketing.
  • Plans, executes, and measures experiments and conversion and A/B tests.
  • Collaborates with internal teams to create landing pages and optimize user experience, including Inbound/Outbound marketing.
  • Utilizes strong analytical ability to evaluate endtoend customer experience across multiple channels and customer touch points.
  • Identifies critical conversion points and drop off points and optimizes user funnels.
  • Collaborates with agencies and other vendor partners.
  • Evaluates emerging technologies for current and future growth prospects.
  • Provides thought leadership and perspective for adoption where appropriate.

Digital Marketing Qualifications / Skills:


  • Creating and maintaining client relationships.
  • Selfmotivated yet customerfocused.
  • Proficient in marketing research and statistical analysis.
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.

Education, Experience, and Licensing Requirements:


  • Bachelor's or master's degree in marketing or a related field
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, Google Tag manager, Segment, Net Insight, Omniture, Web Trends, SEM Rush, etc.)
  • Working knowledge of ad serving tools like Google Ads, FB Ads, Linkedin etc
  • Experience in setting up and optimizing PPC campaigns on all major search engines
  • Know how to use social media channels like Instagram, Facebook, Twitter, Youtube, Linkedin etc
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Tools you should know : Google Ads, Google Analytics, Tableau, Ahrefs, Moz or Semrush, MailChimp, Apollo, HubSpot, Hootsuite, Canva (for creating visuals), Facebook Insights & Ads, WordPress (content management system), Trello (for project management), Segment, Looker Studio, AWS Quicksight, Google Search Console, Google Pagespeed, Link building etc.

Experience:


  • Proven minimum oneyear working experience in digital marketing, particularly within the industry

Benefits:


  • An opportunity to work on exciting products and services.
  • Flexible working hours and supportive team.
  • Marketpremium salary plus lucrative stock options.
  • An open setup where you can try new things.
  • Generous perks and benefits, along with incentive.

Job Types:
Full-time, Permanent


Salary:
₹14, ₹45,000.00 per month


Benefits:


  • Flexible schedule
  • Health insurance
  • Provident Fund

Schedule:

  • Monday to Friday

Ability to commute/relocate:

  • Phase 7, Industrial Area, Mohali, Mohali , Punjab: Reliably commute or planning to relocate before starting work (required)

Education:


  • Bachelor's (preferred)

Job Types:
Full-time, Permanent


Salary:
₹10, ₹40,000.00 per month


Schedule:

  • Day shift
  • Monday to Friday

Education:


  • Bachelor's (preferred)

Work Location:
In person
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