- Collaborate with the marketing team to develop creative concepts and strategies that align with the company's brand and objectives
- Write clear, concise, and engaging copy for a variety of mediums, including but not limited to, performance marketing banners, print ads, OOH creatives, website content, blog posts, social media posts, email campaigns, advertisements, and marketing collateral
- Conduct thorough research on industry trends, market developments, and competitor activity to inform content creation
- Work closely with designers, videographers, and other creatives to develop multimedia content that enhances the user experience and drives engagement
- Ensure all content is accurate, grammatically correct, and adheres to brand guidelines and regulatory requirements.
- Stay up-to-date on best practices in content marketing, SEO, and digital advertising to optimize content performance and reach
- Bachelor's degree in English, Journalism, Communications, Marketing, Finance, or related field
- Proven experience as a creative writer, preferably in a financial services or related industry
- Strong portfolio showcasing a diverse range of writing samples across different mediums
- Excellent writing, editing, and proofreading skills with a keen eye for detail.
- Ability to translate complex financial concepts into clear and compelling copy
- Proficiency in SEO best practices and keyword research tools
- Strong organizational and time-management skills with the ability to prioritize tasks and meet deadlines
- Creative thinker with the ability to generate innovative ideas and solutions
- Strong interpersonal skills with the ability to collaborate effectively in a team environment
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Copywriter - Mumbai, India - 1 Finance
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